BBC ‘Radio 1 Big Weekend’ Brief

Create a campaign to raise awareness & promote Radio 1’s Flagship event, Big Weekend.
A short film produced by students, as part of a creative brief
Create a campaign to increase the the number of times teenagers visit Odeon cinemas.
Create a campaign to encourage the great British public to save.
A brief created by McCann Manchester for Ideas Foundation
Create a behaviour change campaign to encourage ideas of the circular economy.
Show audiences that Glastonbury is the year’s unmissable music moment