BBC ‘Love Radio 1’ Creative Brief
Make 16-25 year olds fall back in love with Radio 1.
Note: PowerPoint (.pptx) format
Help Specsavers persuade young people to
Get people in store to use our Specsavers Framestyler app, using our unique brand of humour.
Create a campaign to raise awareness & promote Radio 1’s Flagship event, Big Weekend.
This group chose No Poverty to explore.
Create a behaviour change campaign to encourage ideas of the circular economy.