Warburtons ‘The Thin Bagel’ Brief
To create a campaign to encourage bagel fans to try Warburtons thin bagels.
This group chose Sustainable Cities to explore.
Create a piece of communication that makes people like you want to try BBC Bitesize as a great way to take charge of your own learning.
Create a behaviour change campaign to encourage ideas of the circular economy.
Create a campaign to raise awareness & promote Radio 1’s Flagship event, Big Weekend.
This group chose No Poverty to explore.
A brief created by McCann Manchester for Ideas Foundation