Creating a Campaign

Presentation on the stages involved in creating an advertising campaign.
Tim Peake invites you to take the Space to Earth Challenge.
A storyboard is meant to give its viewer the gist of how the story will translate to film. Use our storyboard sheet to sketch out your first TV ad.
A quick introduction to advertising and the the creative industries.
Close Up, General View, Wide Shot, Low Angle, Mid Shot, High Angle, Detail/Action Shot, Tracking Shot…
Can you name the brands associated with these slogans?
Creative duo Clarissa Dale & John Trainer-Tobin focus on providing solutions that are handed over to them by Planner, John Blight. Their role involves all the fun ideas you see on screen.