Odeon ‘Rediscover Cinema’ Brief

Create a campaign to increase the the number of times that teenagers visit Odeon cinemas.
A pitch is an opportunity to sell an idea to a person or business
This summer Canon sent us a brief to tell the story of one UN Sustainable Development Goal through imagery.
Create a behaviour change campaign to encourage ideas of the circular economy.
This group chose Education to explore.
The state of diversity in the UK’s creative industries, and what we can do about it
This group chose Sustainable Cities to explore.