Schools Programme

93% of Black people in the UK have faced microaggressions related to their Afro hair and school was highlighted as the most common place where the discrimination took place¹.

Pantene came to us with a challenge – develop a programme of creative activities that would raise awareness of afro hair discrimination whilst increasing confidence in young people.

Pantene and Ideas Foundation have teamed up to create a series of creative #PowerOfHair workshops that can be woven into the curriculum, focusing on raising awareness and understanding of Afro hair discrimination, promoting hair confidence, and equipping students with essential skills to help set them up for the future.

The Pantene project has had such a positive impact on the students, I've had people asking me if they can do it! Our students rarely get these opportunities and it really does inspire them and allows them to think differently.

Kirsty Brown, Teacher, Caedmon College Whitby 


#PowerOfHair Schools Programme aims to help end hair discrimination and inspire the next generation of hair confidence. The workshops equip students with creative skills as well as essential skills such as team working and building confidence. Ideas Foundation has commissioned creatives to look at the subject of identity and hair discrimination using creativity and employer engagement. Young people work alongside industry professionals and leading poets, photographers, artists and other creatives to explore this emotive and topical issue through a workshop that has been designed to get young people thinking and developing their creative skills.

If you would like to speak to us about booking one of these powerful facilitated workshops for your students, please contact helen@ideasfoundation.org.uk.


Download free creative lesson plans for students aged 7 – 18 that have been developed and tested with the National Association for Teaching of English and the Primary Science Teaching Trust, following rigorous testing and development with over 1400 students.

The lesson plans are designed to be woven into the curriculum for students across STEM, English, Art, Drama and more for KS2 and KS3 students.

Resources Can:

  • Increase students understanding of afro hair and hair styles, through understanding of the history of the Transatlantic Slave Trade.
  • Stimulate discussion with creative responses through poetry, reading, writing and art.
  • Help build students self-esteem, empathy and understanding around individual differences and hair.
  • Nurture inquiry-based learning using the science of haircare as a point of exploration.


¹Research by Censuswide, of 510 Black men & women with Afro Hair in the UK, 2020.

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